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CC: - (1) Consideration of Financial Assistance for the LA Film Festival in the Amount of $11,678.20 ; (2) Designation of the 2017 LA Film Festival a City-Sponsored Event; and (3) Approval of a Related License Agreement.
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Contact Person/Dept: Elaine Warner/CDD
Todd Tipton/CDD
Phone Number: (310) 253-5777
Fiscal Impact: Yes [X] No [] General Fund: Yes [] No [X]
Public Hearing: [] Action Item: [] Attachments: Yes [X] No []
Commission Action Required: Yes [] No [X] Date:
Commission Name:
Public Notification: (E-Mail) Meetings and Agendas - City Council (05/02/17); E-mail to Downtown Business Association (05/02/17)
Department Approval: Sol Blumenfeld, Community Development Director (04/26/17)
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RECOMMENDATION
Staff recommends the City Council (1) consider providing financial assistance for the 2017 LA Film Festival in the amount $11,678.20, which includes a waiver of rental, special event and banner permit fees in an amount not-to-exceed $10,878.20 and a contribution of in-kind staff time in the amount of $1,500 for assistance in the planning, preparation and/or promoting of the 2017 LA Film Festival event; (2) designate the 2017 LA Film Festival a City-sponsored event; and (3) approve a related license agreement.
BACKGROUND
On May 9th, 2016, the City Council approved sponsorship of the 2016 LA Film Festival. The Festival was held in Culver City in June and hosted more than 36,000 visitors. It created a positive economic impact of approximately $243,000 (see Attachment 1).
In September 2016, Film Independent, Inc. (FIND) requested that the City Council again consider a sponsorship for the 2017 LA Film Festival (the "Festival"). The LA Film Festival is a well-regarded festival and considered a premier platform for new works from emerging and established filmmakers.
DISCUSSION
T...
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