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Approval of Marketing Poster and the Updated Communication Outreach Plan for the Martin Luther King Jr. Celebration.
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Meeting Date: November 19, 2025
Contact Person/Dept: Adam Ferguson/PRCS
Phone Number: (310) 253-6685
Fiscal Impact: Yes [X] No [] General Fund: Yes [] No [X]
Public Hearing: [] Action Item: [X] Attachments: [X]
Public Notification: (E-mail) Meetings and Agendas - MLK Celebration and Juneteenth Advisory Committee (11/14/2025); (E-mail) Parks, Recreation & Community Services Department Updates (11/14/2025)
Department Approval: Ted Stevens, PRCS Director (11/14/2025)
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RECOMMENDATION
Staff recommends that the Martin Luther King Jr. Celebration & Juneteenth Celebration Committee (Committee) approve the marketing poster and the updated communication outreach plan for the Martin Luther King Jr. Celebration.
BACKGROUND/DISCUSSION
The Committee is being presented with a recommendation from the Parks, Recreation and Community Services (PRCS) staff to approve the marketing poster and the updated communication outreach plan for the Martin Luther King Jr. Celebration on January 17, 2026. On October 16, 2025, members of the PR, Marketing and Entertainment Ad Hoc Sub Committee were sent four poster designs for the Martin Luther King Jr. Celebration 2026. Attachment 1 shows the poster that was unanimously mentioned as the favorite of the members. The members provided some notes and feedback that were incorporated into the design. In addition, a communication outreach plan (Attachment 2) has been developed to ensure that promotional efforts align with key planning milestones and community partnership strategies.
Communication Outreach
- Save the Date - November 1st
o Email Blasts
o Social Media Post (all platforms)
o Posted on CulverCity.gov website
- Monthly Newsletter Inclusion (December and January)
o Email & Website - Wee...
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