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ACTION ITEM: Discussion of Potential Media Park Activations.
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Meeting Date: August 26, 2026
Contact Person/Dept: Edgar Varela, Economic and Cultural Development
Phone Number: (310) 253-5767
Fiscal Impact: Yes [] No [X] General Fund: Yes [] No [X]
Public Hearing: [] Action Item: [] Attachments: []
Public Notification: GovDelivery (08/20/26), Downtown Culver City Business Association (08/20/26), Chamber of Commerce (08/20/26)
Department Approval: Adam Troy, Assistant City Manager (08/19/2026)
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RECOMMENDATION
Staff recommends the Economic Development Subcommittee discuss potential Media Park Activations.
BACKGROUND / DISCUSSION
Media Park Activations
Media Park is a small 1.2-acre park adjacent to Downtown Culver City that is managed by the City of Culver City through a long-term lease with the City of Los Angeles. The park is also home to the historic and is also occupied by the Ivy Substation, the home of thecurrently leased to The Actors’ Gang. The park has occasional activations during summer, butsummer but is mostly not used during the rest of the yearmostly considered a passive use space.
In the past couple months, there haves been discussions with PRCS Parks, Recreation and Community Services and the Office of Economic and Cultural Development relative to the explorexploration ofe various activations at Media Park. Theevents and programs that could activate the park on a more regular basis and encourage enhance the discussions have focused on both short- and long-term facilities, concessions and events that would add to the vitality of the park and surrounding area.
Potential activation discussed included:
o Jazz Brunch/Picnic
o Wellness/Yoga
o Light Art Installation Event
o Artisan Marketplace
o Food NightNight Food Market
o Celebration Nights (Jugglers/Art/Music)
o Lunar New Year / Lantern Festival
o Winter Marketplace
FISCAL ANALYSIS
Should the Economic Development Subcommittee like to proceed with the production of any of the potential activation; potential costs associated with staff time, rental expenses, marketing and public safety needs during events would need to be developed and allocated in the current or future Fiscal Year budget..
MOTIONS
That the City Council:
Receive and file the update on the potential Media Park Activations;
Discuss and Provide Direction to City Manager as Deemed Appropriate.