City of Culver City, California
Agenda Item Report
RECOMMENDATION:
Staff recommends the City Council consider a request from Boulevard Music to 1)
waive the Permit Application Fee ($119), Technology Surcharge ($40.16), and
Banner Installation Fee ($885) for the banners proposed to be displayed in the
public right-of-way as part of a City-Sponsored Event for Culver City’s Boulevard
Music Summer Festival-2014 (Summer Concert Series); and, 2) approve the display
of the 2014 Summer Concert Series banners beyond one month in order to promote
the six week 2014 Summer Concert Series.
BACKGROUND:
For the past two decades, the City has held its free, annual summer concert series
(Concert Series) providing accessible, quality cultural programming for the
enjoyment of its residents as well as to attract visitors to Downtown Culver City.
Over the last 13 years, the City has hired Gary Mandell of Boulevard Music to
produce the Summer Concert Series and, for 18 years, the Summer Concert Series
was funded by the former Culver City Redevelopment Agency (former CCRA). With
the dissolution of the former CCRA by operation of state law on February 1, 2012,
Meeting Date: 06/23/14 Item Number: A-2
CITY COUNCIL AGENDA ITEM: Consideration of (1) A Request for Waivers of the
Permit Application Fee, Technology Surcharge, and Installation Fee for Banners
to be Displayed in the Public Right-of-Way for Culver City’s Boulevard Music
Summer Festival-2014; and 2) Extension of the Time Period Allowed for the
Banners to be Displayed.
Contact Person/Dept.:
Shelly Wolfberg, City Manager’s Office
Phone Number:
(310) 253-6000
Fiscal Impact: Yes [X] No [ ] General Fund: Yes [X] No []
Public Hearing: [ ] Action Item: [X] Attachments: [X]
Commission Action Required: Yes [] No [X] Date: _______________
Public Notification: Gary Mandell and Meetings and Agendas – City Council (06/17/14)
Department Approval:
Martin R. Cole ()
City Attorney Approval:
Carol Schwab (by H. Baker) (06/16/14)
Chief Financial Officer Approval:
Jeff Muir (by M. Noller) (06/17/14)
City Manager Approval:
John M. Nachbar (06/17/14) City of Culver City, California
Agenda Item Report
there was discussion of discontinuing the Summer Concert Series due to lack of
funding. Rather than discontinuing the Summer Concert Series, it was determined
that it be funded through City sponsorship, outside sponsorship, and in-kind
contributions from the City.
On November 25, 2013, the City Council directed staff to enter into negotiations with
Boulevard Music to produce the 2014 Summer Concert Series within the available
funding provided in the City Council Adopted Budget for Fiscal Year 2013/2014.
There was also City Council consensus to direct the Cultural Affairs Commission to
review a Request for Proposals process to be potentially used for the selection of a
producer for the 2015 Summer Concert Series and to report any recommendations
thereon to the City Council.
DISCUSSION
The 2014 is year’s Summer Concert Series will take place on Thursday nights from
7 pm to 9 pm in the City Hall Courtyard from July 10-August 14. Staff has recently
been made aware of a request from Boulevard Music to hang banners across
Overland Avenue, Jefferson Boulevard, and Washington Boulevard in order to
advertise the 2014 Summer Concert Series (Attachment). Because the 2014
Summer Concert Series is a City Sponsored Event, in that the City is contributing in
excess of $1,000 toward the 2014 Summer Concert Series, it would be permissible
for Mr. Mandell to have banners displayed. Because the City’s banner application
provides for display of banners for up to one month only, and the 2014 Summer
Concert Series is six weeks long, staff is requesting the City Council consider
waiving this requirement, in order for the banners to be displayed up to 60 days
(including prior to and throughout the 2014 Summer Concert Series).
Additionally, Boulevard Music is requesting the City Council approve a fee waiver for
the $119 City Banner Permit Application fee; the $40.16 Technology Surcharge
(Public Works staff time); and the banner installation cost of $885, for three banners.
The banner installation and removal is handled by the City’s contractor, The
AmGraph Group. If the City Council determines it would like to waive the installation
costs, the City would pay The AmGraph Group directly for its services.
FISCAL ANALYSIS:
$885 is available in Account Number 10160150.619800 for The AmGraph Group’s
services. The waiver of the Banner Permit Application fee of $119 and Technology
Surcharge of $40.16 would result in lost revenue to the General Fund.
City of Culver City, California
Agenda Item Report
ATTACHMENTS:
June 12, 2014 Letter from Gary Mandell received RE: Banner Hanging Fees for
Culver City’s Boulevard Music Summer Festival
MOTION:
That the City Council:
1. Approve the waivers for the $119 Banner Permit Application fee; the $40.16
Technology Fee; and the $885 banner installation cost; and,
2. Extend the one month allowable time to display the 2014 Summer Concert
Series banners to allow the three banners to be displayed up to 60 days to allow
for display prior to the first Concert and removal following the sixth and final
concert.
MEETING DATE: June 23, 2014
AGENDA ITEM: Consideration of 1) Request for Waivers of the Permit
Application Fee, Technology Surcharge, and Installation
Fee for the Summer Concert Series Banners to be
Displayed in the Public Right-of-Way and 2) Extension of
the Time Period Allowed for the Banners to be
Displayed.
ATTACHMENTS
Pages
June 12, 2014 Letter from Gary Mandell received RE: Banner
Hanging Fees for Culver City’s Boulevard Music Summer
Festival
1
June 12, 2014
The Culver City City Council
c/o John Nachbar
City Manager
City of Culver City
9770 Culver Blvd, CC 90232
RE: Banner Hanging Fees for Culver City’s Boulevard Music Summer Festival
Dear John:
This is a request for the City of Culver City to waive the fees for hanging three banners to promote Culver City’s
Boulevard Music Summer Festival. We will pay for the cost of having the banners made which totals approximate-
ly $1780 for three banners plus design fees. The hanging fees for the the banners I believe to be $1045 based on
the spec sheet from public works. We have limited funds for promotion of the festival and this would help get the
word out. The time frame would begin on June 27 and would be up for a minimum of two weeks and probably be
up for a month.
Thank you,
Gary Mandell
4316 SEPULVEDA BLVD, CULVER CITY , CALIFORNIA 90230 • (310) 398-2583 • boulevardmusic.com