City of Culver City, California
Agenda Item Report
RECOMMENDATION:
Staff recommends the City Council consider a request from the Exchange Club of
Culver City (Exchange Club) for City Sponsorship of the 49
th
Annual 4
th
of July
Fireworks Show (2015 Event).
BACKGROUND/DISCUSSION:
On July 4, 2014, the Exchange Club conducted a Fireworks Show at West Los
Angeles College (WLAC). City staffing services were provided at the event. The
Public Works Department indicated that its costs were minimal and had no concerns
if the event was held at WLAC again this year. The Fire Department indicated that a
paramedic unit was on hand last year and the expense to have it on standby was
approximately $1,500. The cost would be the same to have it available at this year’s
event. The Police Department indicates that police services totaled $5,500 last year,
and it is anticipated that the cost to provide a similar level of service this year would
be approximately $7,000 due to increases in hourly rates for staff time.
Meeting Date: 05/11/15 Item Number: A-3
CITY COUNCIL AGENDA ITEM: Consideration of City Sponsorship for the 49
th
Annual 4
th
of July Fireworks Show Charitable Fundraising Event Produced by the
Exchange Club of Culver City, a Non-Profit Organization, to be Held on the
Campus of West Los Angeles College.
Contact Person/Dept.:
Shelly Wolfberg, Assistant to the City
Manager
Phone Number:
(310) 253-6000
Fiscal Impact: Yes [X] No [ ] General Fund: Yes [X] No []
Public Hearing: [ ] Action Item: [X] Attachments: [X ]
Commission Action Required: Yes [] No [X] Date: _______________
Public Notification: Jay Shery (Culver City Exchange Club) and Meetings and Agendas –
City Council (05/06/15)
Department Approval:
Martin R. Cole (05/06/15)
City Attorney Approval:
Carol Schwab (by H. Baker) (05/06/15)
Chief Financial Officer Approval:
Jeff Muir (by M. Noller) (05/06/15)
City Manager Approval:
John M. Nachbar (05/06/15) City of Culver City, California
Agenda Item Report
As the City Council may recall, in 2014, the Independence Day Celebration was held
on the WLAC campus for the first time. On April 21, 2014, the City Council took the
following action:
MOVED BY COUNCILMEMBER O'LEARY, SECONDED BY COUNCILMEMBER
WEISSMAN AND UNANIMOUSLY CARRIED, THAT THE CITY COUNCIL:
1. DETERMINE TO PROVIDE $24,000 IN DIRECT FINANCIAL ASSISTANCE
AND AN UNSPECIFIED AMOUNT OF IN-KIND STAFF SUPPORT TO THE
EXCHANGE CLUB OF CULVER CITY CHARITABLE FOUNDATION, INC. FOR
ITS 4TH OF JULY EVENT ON FRIDAY, JULY 4, 2014 AT WLAC; AND,
2. (IF AT LEAST $1,000 IN SUPPORT IS PROVIDED) DESIGNATE THE
4TH OF JULY FIREWORKS SHOW AS A CITY-SPONSORED EVENT.
On May 27, 2014, the City Council considered a second request for support from the
Exchange Club for the 2014 Event. At that time the City Council took the following
action:
MOVED BY COUNCILMEMBER WEISSMAN AND SECONDED BY
COUNCILMEMBER CLARKE THAT THE CITY COUNCIL SPLIT ANY NET LOSS
WITH THE CULVER CITY EXCHANGE CLUB 50/50 UP TO A MAXIMUM OF
$10,000 ON THE CITY’S PART UPON FULL ACCOUNTING OF INCOME AND
EXPENSES. THE MOTION CARRIED BY THE FOLLOWING VOTE:
AYES: CLARKE, O’LEARY, SAHLI-WELLS, WEISSMAN
NOES: NONE
ABSENT: NONE
RECUSED: COOPER
Also, at the City Council meeting of April 13, 2015, the City Council (during
consideration of a request for sponsorship) provided the following direction:
“that future requests for City sponsorship be accompanied by financial data from
the requesting group.”
Staff has provided the Exchange Club with a reminder of the above direction.
In the attached letter, the Exchange Club requests the City Council consider its
request for support of the 2015 Event. The City has traditionally provided a $24,000
cash contribution to this event, and this amount is currently budgeted for the 2015
Event. Unless the City Council should provide alternative direction, staff is prepared
to release this budgeted amount to the Exchange Club. Providing this amount to the City of Culver City, California
Agenda Item Report
Exchange Club for the 2015 Event would meet the $1,000 minimum amount
required for City-sponsorship (as outlined in more detail below).
Staff is seeking direction from the City Council as to its desire to designate the 2015
Event as City-sponsored. To be categorized as a “sponsored” event by the City, an
event must comply with City Council Policy and Culver City Municipal Code (CCMC)
Section 17.330.040.B.7.b.ii., confirming that the City is (a) participating in an official
capacity in the planning, preparation or promotion of the event or activity; and (b)
contributing 25% of the total estimated costs of the civic event or activity or at least
$1,000, whichever is less. This contribution may take the form of funds, labor, staff
time, materials, a waiver of fees, or any combination thereof. If approved by the City
Council, the City would be contributing at least $1,000 in waivers to the event. The
CCMC requires both (a) AND (b) conditions be satisfied. Additionally, in order for an
event to be considered city-sponsored, the City Council must determine, by specific
action, that the above criteria have been met.
FISCAL ANALYSIS:
The $24,000 City contribution is already appropriated in the City Council Adopted
Budget for Fiscal Year 2014/2015. Should the City Council determine to maintain
the same arrangement as approved by the City Council in 2014 for the fireworks
show, in-kind costs for staff would continue to be absorbed by the City.
ATTACHMENT:
Letter dated March 26, 2015 from the Exchange Club
MOTION:
That the City Council:
1. Determine whether to provide $24,000 in direct financial assistance and an
unspecified amount of in-kind staff support to the Exchange Club of Culver
City Charitable Foundation, Inc. for its 4
th
of July event on Friday, July 4, 2015
at WLAC; and,
2. (If at least $1,000 in support is provided) Designate the 4
th
of July Fireworks
Show as a City-sponsored event.
MEETING DATE: May 11, 2015
AGENDA ITEM: Consideration of City Sponsorship for the 49
th
Annual |1010|th
of July Fireworks Show Charitable Fundraising Event
Produced by the Exchange Club of Culver City, a Non-
Profit Organization, to be Held on the Campus of West
Los Angeles College.
ATTACHMENTS
Pages
1 Letter dated March 26, 2015 from the Exchange Club
1