Legislation Details

File #: HIST-15721    Version: 1 Subject:
Type: Historical Status: Action Item
In control: City Council Meeting Agenda
On agenda: 1/24/2011 Final action: 1/24/2011
Title: Discussion of Proposed Changes to the Culver City Municipal Code Related to Business Tax on Production Companies and Provide Direction to the City Manager Related Thereto.
Attachments: 1. Discussion of Proposed Changes to the Culver City - 11-01-24_CFO_FilmBusinessTax-Part 2_ATT.pdf, 2. Discussion of Proposed Changes to the Culver City - A-3__11-01-24_CFO_CITY COUNCIL__FilmBusinessTax-Part 2 - FINAL.docx
MEETING DATE: 01/24/2011 AGENDA ITEM: Discussion of Proposed Changes to Culver City Business Tax on Production Companies and Provide Direction to the City Manager ATTACHMENTS 1. Staff Report from October 11, 2010 1-7 City of Culver City, California Agenda Item Report Meeting Date: 10/11/10 Item Number: A-2 CITY COUNCIL AGENDA ITEM: Discussion of Proposed Changes to the Culver City Municipal Code Related to Business Tax on Production Companies and Creative Artists and Provide Direction to the City Manager Related Thereto. Contact Person/Dept.: Jeff S. Muir/Finance Phone Number: 310/253-5865 Fiscal Impact: Yes [X] No [] General Fund: Yes [X] No [] Public Hearing: [] Action Item: [X] Attachments: [X] Commission Action Required: Yes [] No [X] Date: _______________ Public Notification: (E-Mail) Meetings and Agendas – City Council (10/06/10), (E-Mail) Culver City Chamber of Commerce, (E-Mail) Sony Corporation, (E-Mail) Culver Studios, (E-Mail) GMT Studios, (E-Mail) Motion Picture Association of America (10/06/10) Department Approval: Jeff Muir (10/01/10) City Attorney Approval: Carol Schwab (by H. Baker) (10/06/10) Chief Financial Officer Approval: Jeff Muir (10/01/10) City Manager Approval: John M. Nachbar (10/06/10) RECOMMENDATION: Staff recommends the City Council discuss proposed changes to the Culver City Municipal Code (CCMC) related to business tax on production companies and creative artists, and provide direction to the City Manager related thereto. BACKGROUND: Since its inception, Culver City has been associated with the filming industry, as evidenced by our motto “The Heart of Screenland.” Culver City is fortunate to be home to several studios that provide needed infrastructure and services to production companies in creating movies, television shows, and commercials. These studios, and the production businesses they attract, contribute significantly to our local economy in several ways, such as: providing well-paying local craft and professional job opportunities, purchasing of goods and materials used in production from local businesses, and supporting local restaurants and other businesses by those employed by or using the studio facilities. There is also filming activity throughout Culver City that does not take place at studios, such as on City streets and at residential or commercial locations. Filming outside of the studios is normally for short durations, while filming at the studios can range from short-term (commercials, music videos, etc.), to medium-term (movies, television shows, etc.) to long-term (recurring television series, etc.). City of Culver City, California Agenda Item Report During the discussion of the City Manager?s Proposed Budget for Fiscal Year 2010/2011, staff was requested to look into the current business tax requirements for filming/production companies and whether there might exist some inequities as compared to how surrounding jurisdictions handle them. Currently, the CCMC requires all businesses or individuals engaged in a business to apply for a business tax certificate and pay a business tax. Specifically, the CCMC reads: § 11.01.010 REQUIREMENTS TO OPERATE BUSINESS. A. No person as principal, agent, clerk, employee, corporate officer, partner, trustee or otherwise, for himself/herself or for any other person, shall commence or carry on any business specified in this Subchapter, without having first: 1. Applied for and received a tax certificate specifying such business; 2. Paid the required application fee; 3. Paid the required business tax; 4. Obtained any permit required by the City; 5. Paid any permit fee required; and 6. Paid any investigation or inspection fee required, subject, however, to the exemptions provided for in this Chapter. Therefore, it is the City?s current practice to require all filming or production companies to obtain a Business Tax Certificate as set forth above, as well as the Film Permit requirements set forth in Chapter 11.14 of the CCMC. A summary of how this is accomplished follows below: • Some production companies come into Culver City on a short-term or intermittent basis to film on the streets, on City or Agency property, or at some other residential or commercial facility. Currently Film Permits are issued through the Police Department. Current practice is that in addition to the Film Permit Application Fee and any Daily Site Usage Permit or On-Street Parking fees, they will also pay the Business Tax Certificate Application Fee and business tax of $250 per day or a $1,500 maximum that would satisfy their business tax obligation for the year. • Other production companies come to a Culver City studio on a short-term basis. Because of the intermittent and short-term character of this business, the City often is not aware of these companies, and unless they come to City Hall for some other reason and are directed to the Business Tax desk, we would not collect business tax from them. According to the CCMC, they are subject to the $250 per day, $1,500 per year schedule. • Finally, there are production companies that come to a Culver City studio on a longer-term basis. The CCMC does not currently have a specific definition of short-term or long-term. We currently apply a definition of more than 30 days City of Culver City, California Agenda Item Report being long-term. Again, because these companies deal directly with the studios, the City does not generally have knowledge of them unless they come to City Hall for another reason and end up at the Business Tax desk. In the case of these companies, we apply the gross receipts tax (which is $1.00 per $1,000 of gross receipts or the cost or production, whichever is greater). Like other business categories, there is currently no maximum tax for these companies. • It should be noted, there are certain exemptions from the filming regulations of Chapter 11.14, including the requirement to obtain a Film Permit. One such exemption, per CCMC Sec. 11.14.040.D, is for “[a]ll activities conducted at places of business, zoned S-1, or otherwise, where the principal function is producing, making, taking, developing, trading or dealing in motion pictures or photoplays, television or commercial productions, sound film or animated cartoons.” However, this exemption does not apply to the requirement to obtain a Business Tax Certificate. A situation arose several months ago when two production companies (under the umbrella of the same larger company) were referred to the Business Tax desk. These companies had been filming different television series episodes at a studio and had a presence in Culver City for a number of months. Under dispute, they paid business tax based on their total cost of operations (The CCMC requires that gross receipts tax be based on the higher of gross receipts or the cost of operations). Their letter of dispute, among other things, included information that the City of Los Angeles has a $12,495 business tax cap for production companies working within that city. Staff has been informed that these productions elected not to return to Culver City based on the business tax structure. It has also been communicated to staff that the word has spread throughout the production community, and this has further hampered business for some of the studios. It is important to note that it appears the business tax cap in the City of Los Angeles has existed since the mid- 1980?s, and is not something that was recently instituted. There are a variety of studies that have been developed over the years addressing the impact of the filming and production industries in California, as well as the United States. Filming and production business is valued because of the high-paying jobs and positive economic impact they can have on a region. A number of other states, as well as other countries, have instituted tax and other incentives to lure more and more of this market away from California, particularly the greater Los Angeles area. In response, the State of California has developed incentives, and as already mentioned, the City of Los Angeles has also instituted certain measures. The City of Los Angeles also uses a separate non-profit agency called FilmLA to handle the issuance of film permits. While they coordinate with city departments, they handle most of the logistics. FilmLA also handles film permitting for other public agencies such as the cities of Diamond Bar, Industry, Lancaster, Palmdale and South Gate, the County of Los Angeles and several school districts. While this staff report will not make any recommendations regarding the issuance of street or City of Culver City, California Agenda Item Report location film permits, this may be an option the City could further research in the future. The decision of whether to incentivize, what types of business to incentivize, and how much incentive or tax relief to provide is a difficult policy question. There will always be someone that is willing to provide more incentive than their neighbor. Large incentive programs can be unsustainable over time. As the City works to develop a comprehensive economic development policy, consideration of these issues will be important. This staff report seeks only to have City Council discussion and direction around making certain updates to the CCMC related to production companies and the creative arts, and is not meant for the broader discussion of our economic development policy and the role of business tax in that policy. DISCUSSION: During the summer, staff met with representatives from the three largest studios in the City (Sony, Culver Studios, and GMT Studios). Discussions included their viewpoint on whether Culver City?s existing business tax structure for production companies created a competitive disadvantage, as well as any other thoughts they wanted to share on the filming industry and its role in Culver City. It became clear through the discussions that the size of each studio and its target customer base were different and, therefore, created unique perspectives from each. There was general agreement that with more production companies leaving California altogether, the competition between studios has increased, and any competitive advantage is helpful. The City?s current business tax requirements for production companies appear to most impact those studios geared towards longer-term productions. Staff also met with a representative of the Motion Picture Association of America. One thing they particularly emphasized was recommending that, at a minimum, the City consider a cap on business tax for production companies similar to the City of Los Angeles. Staff is making three recommendations for City Council consideration. Two of them are directly related to actions the City of Los Angeles has taken, and another is a „clean up? item that would help resolve a long-standing issue. As it relates to business tax for production companies, staff proposes the following for the City Council consideration or alternate direction: • Production companies filming on City streets, at City facilities, or at other non- studio facilities for up to thirty days in a calendar year will not be required to acquire a business tax certificate or pay business tax. They shall continue to pay all applicable Film Permit Fees charged by the Police Department. • Production companies filming on City streets, at City facilities, or at other non- studio facilities for more than thirty days in a calendar year will pay, in addition to City of Culver City, California Agenda Item Report all applicable Film Permit Fees, the appropriate (application or renewal) business tax certificate fee and pay a flat $2,000 business tax for the year. • Production companies filming at a studio for up to thirty days in a calendar year are not required to acquire a business tax certificate or pay business tax. • Production companies filming at a studio for more than thirty days in a calendar year will pay the appropriate (application or renewal) business tax certificate fee and pay a business tax of $1.00 per $1,000 of the cost of operations up to $12,000,000 (with an annual tax ceiling of $12,000). The City Council may wish to further consider the amount of the tax ceiling, the number of days operating within the City before registration and taxes are required, or whether a lesser flat tax amount might apply to some minimum portion of the cost of operations before the $1.00 per $1,000 applies. The City of Los Angeles also provides an exemption for creative artists engaging in creative activities with gross receipts less than $300,000 annually. This provides qualifying individuals that file and pay their renewal fees in a timely manner with a waiver on the business taxes for gross receipts up to $300,000. The waiver is lost for those that file their renewal late. They are still required to file annually and pay the renewal fee. Los Angeles defines Creative Activities/Creative Artists as follows: Creative Activities shall mean activities performed by Creative Artists primarily for entertainment and/or aesthetic purposes, including assistants or professional trainees performing those same Creative Activities, in the following professions: 1. The following professions to the extent they are directly involved with motion picture, radio or television productions, commercials, multi-media or recorded or live music or theater: a. Actor or announcer; or b. Art director, costume designer, production designer, scenery or set designer; or c. Choreographer; or d. Cinematographer; or e. Conductor of bands, chorales, orchestras, and other musical groups; or f. Director; or g. Motion picture editor, sound dubbing, special effects, or titling artist; or h. Writer (where the writing is the writer's own creative work, but not writing that is compilation, documentation or description of a non- artistic nature, such as technical writing, the writing of technical or scientific reports, etc.); or i. Music or lyrics arranger, composer or writer; or 2. Author of books, essays, poems or short stories; or City of Culver City, California Agenda Item Report 3. Cartoon artist, including animated media; or 4. Creator of visual fine arts, using artist's materials (i.e., lithographer, painter, sculptor, or the equivalent); or 5. Drawing, graphic, illustration or sketch artist; or 6. Performing artist, including comedian, dancer, impersonator, juggler, magician, mime, musician, or singer; or 7. Photographer, to the extent the photography is primarily artistic in nature and not primarily journalistic or commercial. The specific language from the City of Los Angeles Code related to Creative Artists is included as an attachment to this report. The final recommendation staff is presenting for the City Council?s consideration is for cases where an individual works solely for one company throughout the year, but is treated as a „contractor? and provided a 1099 instead of a W-2. While companies have legitimate business and financial reasons to consider certain individuals as independent contractors, when someone works and takes direction solely from one employer they can by all other accounts be considered employees. Because these individuals are paid as „contractors?, the CCMC requires they file and pay business taxes on their 1099 reported income. This has been a matter of contention that staff has had to deal with for many years. It is recommended that City Council consider an exemption for „dependent? contractors, where all income is derived from one employer and a single 1099 statement is received, versus an „independent? contractor where services are provided to more than one employer and more than one 1099 statement is received for the year. Based on direction received from City Council on these or other ideas, staff will return with the necessary items for codification/execution within a few weeks. It is recommended this be completed before annual renewals begin in December. FISCAL ANALYSIS: For Fiscal Year 2009/2010, the City received approximately $9 million in business tax. Of this amount, approximately $2.5 million was collected from companies under the broad category of „entertainment,? which includes production companies, studios, and others. It is estimated that at least 95% of the business taxes paid by entertainment-type businesses is generated from the studios and other related businesses located in Culver City. Thus, it is likely that current business tax collections from production companies that only come to Culver City for filming purposes is well under $125,000 per year. Potential changes in policy regarding non-permanent production companies will not have a significant effect on total business tax collection. With increased cooperation and compliance with the studios, as well as greater studio occupancy, there could City of Culver City, California Agenda Item Report possibly be an increase. Also as mentioned previously, an increase in the filming activity in Culver City will cause some increases to sales tax as well. The total business tax paid by creative artists with $300,000 or less in gross receipts for Fiscal Year 2009/2010 was less than $10,000. Many of these companies and individuals still appear to be „for profit? enterprises that would not qualify for the exemption. It is estimated the maximum fiscal impact for an exemption to creative artists would be less than $5,000 per year. It is estimated the exemption for „dependent? contractors could result in a maximum of a few thousand dollars in decreased business tax revenues per year. ATTACHMENTS: 1. City of Los Angeles Municipal Code Section 21.29(b) MOTION: That the City Council: Discuss this matter and direct the City Manager as deemed appropriate. City of Culver City, California Agenda Item Report Meeting Date: 01/24/11 Item Number: A-3 CITY COUNCIL AGENDA ITEM: Discussion of Proposed Changes to the Culver City Municipal Code Related to Business Tax on Production Companies and Provide Direction to the City Manager Related Thereto. Contact Person/Dept.: Jeff S. Muir/Finance Phone Number: 310/253-5865 Fiscal Impact: Yes [X] No [] General Fund: Yes [X] No [] Public Hearing: [] Action Item: [] Attachments: [X] Commission Action Required: Yes [] No [X] Date: _______________ Public Notification: (E-Mail) Meetings and Agendas – City Council (01/19/11), (E-Mail) Culver City Chamber of Commerce, (E-Mail) Sony Corporation, (E-Mail) Culver Studios, (E-Mail) GMT Studios, (E-Mail) Motion Picture Association of America (01/19/11) Department Approval: Jeff Muir (01/13/11) City Attorney Approval: Carol Schwab (by H. Baker) (01/18/11) Chief Financial Officer Approval: Jeff Muir (01/13/11) City Manager Approval: John M. Nachbar (01/19/11) RECOMMENDATION: Staff recommends that the City Council discuss potential changes to the Culver City business tax on production companies and provide direction to the City Manager related thereto. BACKGROUND: On October 18, 2010, the City Council considered an agenda item discussing the City’s current business tax policy as it relates to production companies. The purpose of this item was to establish the importance of the film and production industry in Culver City’s local economy and to allow the City Council to discuss possibilities for a business tax structure that would be more favorable to production companies and would also spur more activity at our local studios, thereby stimulating our local economy. The staff report from the October 18, 2010 agenda item has been included as an attachment. The City Council gave general direction that they were in favor of becoming as competitive as possible as it relates to the taxation of production companies. The City Council also acknowledged the need to be wary of any Proposition 218 issues that might arise in the future if the tax rate were lowered or capped. There was also support for consideration of the Redevelopment Agency playing a role in the form of an economic development incentive to mitigate any General Fund effects. With the direction received, staff met to determine if there was a single course of action that could come back for City Council adoption. After further consideration by City of Culver City, California Agenda Item Report staff and discussion with some of our local studio contacts, it was determined it would be most prudent to return to City Council one more time with some specific options to get final direction. The goal for considering this item is to receive the specific direction required to bring back any subsequent Culver City Municipal Code amendments or other items needing City Council approval to effectuate the decision. Specific options are presented in this report for consideration and discussion. DISCUSSION: As was mentioned during the discussion of the last staff report, it is extremely difficult to compare how one city charges business taxes to another. It can become even more complicated when examining the film industry specifically. This report does not include an in-depth, city-by-city analysis of all of the various charges, fees and taxes associated with the film industry. Such a report would take significant staff time and would impact the approved work plan for the Finance Department. If the City Council desires such a study, such direction can be provided. However, if the City Council desires this study to be completed this fiscal year, this would impact the ability of the Finance Department to complete other work plan items over the same time frame. There are variations from city to city in how business taxes are calculated and applied. Like Culver City, many cities have a business tax system based on gross receipts. Some cities have a higher ‘fixed rate’ annual charge and a lower receipts- based tax. Others may charge the tax based on the number of employees. Still others may charge virtually no business tax. This all very much depends on the history of the particular city, the demand for service levels in that community, and the mix of other general revenues to fund services. In many communities, property taxes are the number one revenue source. To further demonstrate how the mix of local general revenues can influence the structure of the business tax, the table below provides summary information for several other local cities that have film studio locations, as well as other West-side cities: City 2010/11 GF Revenue ($ Millions) Property Tax Sales Tax UUT TOT Business Tax Culver City $80.5 5% 19% 18% 4% 12% Burbank $145.2 18% 13% 14% 4% 1% Manhattan Beach $49.2 40% 15% 0% 6% 5% Santa Clarita $74.1 33% 34% 0% 2% 0% Downey $59.9 35% 19% 12% 2% 2% El Segundo $52.4 12% 15% 15% 7% 0% Los Angeles $4,375.0 32% 7% 15% 3% 9% Santa Monica $251.5 14% 11% 13% 12% 10% Beverly Hills $157.4 25% 13% 0% 15% 20% City of Culver City, California Agenda Item Report It is immediately apparent that Culver City gets much less of its general revenues through property tax than any of the cities listed, which is why sales tax, utility users taxes and business tax are so important. Some cities, because they receive much more from other taxes, have very low or virtually no business taxes. This information is presented to provide context and reiterate the point that while Culver City may have higher business taxes than some other cities, this is our third largest source of revenue in supporting our high level of services. One cannot simply compare business tax only from city to city. It is also the case that the film and creative industries are very important to Culver City. Creating an atmosphere that continues to foster this industry in the long-term is important as well. It is within this context that the discussion of our current business tax structure as it relates to out-of-city production companies started. The purpose of this staff report is to provide options to making our business tax structure more competitive and attractive to film production companies. The City Council may discuss these options and approve them, or provide further direction to staff. Studio Filming One of the concepts discussed at the October City Council meeting was the Redevelopment Agency playing a role in any reduction or elimination of business tax on production companies in the form of an economic development program, thereby mitigating any potential negative impacts to the General Fund. Staff discussed this internally and came up with some different options that, in exchange for Agency support, included working with the studios to encourage more production spending to occur locally, as well as identifying supply or service businesses that support production that do not currently exist within the City. Unfortunately, through discussions with Agency counsel, there does not appear to be a way to legally establish such a program that falls within the statutes comprising Redevelopment law. Therefore this staff report does not include a recommendation that includes Agency support or subsidy. From the perspective of staff, the removal of the Redevelopment Agency assistance as an option focuses the policy question on whether the City should keep the same, lower or eliminate the business tax on out-of-city production companies that do business on studio properties. This goes to the fundamental question of whether we believe the economic impacts of more filming at the local studios outweighs any potentially lost business tax from these companies. As was discussed at the last meeting, current compliance with the existing requirement is low and there is limited enforcement activity. From a practical perspective, lowering or eliminating the business tax on production companies working on our local studios has a negligible impact. Staff has also had discussion internally and with the City Attorney’s Office regarding how a program to reduce or eliminate the business tax for production companies would best be structured to provide the City the most flexibility in the long-run. The City of Culver City, California Agenda Item Report ideas analyzed were lowering the existing tax for such companies, creating a maximum or ‘cap’ on the tax (similar to the City of Los Angeles), or a temporary suspension of collection of business tax for these companies. It is clear from Proposition 218 that if City Council were to decrease the tax by lowering the tax formula, an effort in the future to increase it back to its current level would be viewed as a tax increase and would require voter approval. Therefore, this option is not recommended. There is also a question as to whether it could be argued that a cap on the tax is a tax reduction, and therefore removing the cap in the future could be considered a tax increase and trigger Proposition 218 requirements. While Finance staff believes a strong argument could be made that a ‘tax cap’ is not a tax reduction, we agree with the City Attorney’s Office that there is greater potential that the cap removal will look more like a rate increase than a temporary suspension of collection. Consequently, the City Attorney’s Office is more comfortable with a suspension of tax collection than setting a cap, and Finance staff is in agreement. The options presented do not include any requirements for the studios to provide information on where they spend money locally, however it is hoped that through outreach and discussion they will still work with us to better understand the industry and the types of supporting businesses the City might target in the future. Studio Filming Option In light of the importance of the film industry in Culver City and the positive economic impact, job retention and job creation that occurs through increased filming at our studios, the City Council would adopt a two year suspension on the collection of business tax for out-of-city production companies filming at a Culver City studio location. These companies would still be required to obtain a business tax certificate, but no taxes would be due. While the City Council could consider a one- year tax suspension, staff feels that would not be enough time to really see what the impacts would be. At the end of the two year period, staff would bring back a report of any of the noticeable economic impacts (e.g. increased business tax from the studios, any information the studios are able and willing to provide about local spend, additional Culver City-based entertainment industry support businesses, etc.). At that time, the City Council could consider extending the period or letting it end. Based on the approximate $50,000 the City currently receives from such companies, there is a limited loss of revenue. Over this period, the City can determine if the moratorium has had a positive impact on stimulating the local economy. Non-studio filming The current Culver City Municipal Code includes a provision where companies that perform filming in Culver City outside of a studio (i.e. City streets, facilities, City of Culver City, California Agenda Item Report commercial locations, etc.) are to pay business tax at $250 per day, or $1,500 per year, at the producer’s option. The business tax is in addition to film permit fees, and other fees and charges. The City currently requires other out-of-City businesses that come into the City on a temporary basis (e.g. plumbers, contractors, electricians, etc.) to obtain a business tax certificate and pay business tax on the amount they earn within the City. The fixed dollar amounts currently charged were likely established to simplify things for production companies, so they would not have to file year-end returns, etc. In reviewing how other cities handle short-term production, there is a wide variety. Some don’t charge any business tax and some charge less than Culver City does. Staff does not receive many complaints as it relates to the current business tax requirements for short-term filming. The easiest option in this regard is to leave the current process and amounts intact. If the City Council desires an option to reduce the cost for short-term filming, one is offered below. Non-studio Filming Option Out-of-city production companies that do filming in Culver City outside of a studio (i.e. City streets, facilities, commercial locations, etc.) working within the City for a period of less than sixty days during a calendar year shall be required to obtain a business tax certificate, but not to pay any business tax. Any other filming permit fees or charges from other departments would still need to be paid. Such companies doing business in the City more than sixty days in a calendar year will be required to acquire a business tax certificate and pay business tax based on the greater of their gross receipts or cost of operations. It is estimated the City currently receives approximately $75,000 annually in business tax from short-term, non-studio filming. FISCAL ANALYSIS: For Fiscal Year 2009/2010, the City received approximately $9 million in business tax. Of this amount, approximately $2.5 million was collected from companies under the broad category of ‘entertainment’, which includes production companies, studios, and others. It is estimated that at least 95% of the business taxes paid by entertainment-type businesses is generated from the studios and other related businesses located in Culver City. Thus, it is likely that current business tax collections from production companies that only come to Culver City for filming purposes is under $125,000 per year. Within this $125,000, it is estimated that $75,000 is generated from short-term, non-studio filming and $50,000 is generated from studio filming. Potential changes in policy regarding non-permanent production companies will not have a significant effect on total business tax collection. With increased cooperation and compliance with the studios, as well as greater studio occupancy and a commitment for more local spending, there could be a stimulus to our local economy. Information from the studios on the kinds of supporting City of Culver City, California Agenda Item Report businesses that do not currently exist in the City can also aid our economic development activities. ATTACHMENTS: 1. Staff Report from October 18, 2010 MOTION: That the City Council: Discuss this matter and direct the City Manager as deemed appropriate.