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CC - PUBLIC HEARING: (1) Adoption of a Resolution Confirming the 2022 Annual Work Plan and Levy of Assessments for the Culver City Arts District Business Improvement District; (2) Appointment of Members to the Culver City Arts District Business Improvement District Advisory Board for Calendar Year 2022; and (3) Approval of an Extension of the Existing Management Agreement Through December 31, 2022.
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Meeting Date: December 13, 2021
Contact Person/Dept: Elaine Warner/CDD
Todd Tipton/CDD
Phone Number: (310) 253-5777
(310) 253-5783
Fiscal Impact: Yes [] No [X] General Fund: Yes [] No [X]
Public Hearing: [X] Action Item: [] Attachments: Yes [X] No []
Commission Action Required: Yes [] No [X]
Public Notification: (E-Mail) Meetings and Agendas - City Council (12/07/2021); Mailing to Business Owners and Property Owners (12/01/2021); Publication in the Culver City News (11/18/2021)
Department Approval: Sol Blumenfeld, Community Development Director (11/22/2021)
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RECOMMENDATION
Staff recommends the City Council (1) adopt the proposed resolution (Attachment No. 1) confirming the Culver City Arts District 2022 work program (Work Plan) and the levy of assessments for the Culver City Arts District Business Improvement District (BID); (2) appoint members to the BID Advisory Board; and (3) approve an extension of the existing Management Agreement with the Culver City Arts District (CCAD) through December 31, 2022.
PROCEDURE:
1. The Mayor announces that this is the time and place for the hearing of protests or objections to the continuation of the BID.
2. The City Clerk announces that the Resolution of Intention, which included notice of this public hearing, was mailed to all affected businesses on October 29, 2021 and published in the Culver City News on November 18, 2021.
3. The Mayor requests a staff report (if desired).
4. The Mayor seeks a motion to open the public hearing.
5. After receiving all public comments, the Mayor requests the City Clerk to report on any protests received and announce whether a majority protest exists.
6. The Mayor seeks a motion to close the public hearing.
7. The Mayor seeks a motion to overrule and deny all protests (absent a majority protest).
8. The Mayor seeks a motion to adopt the proposed resolution (absent a majority protest).
BACKGROUND/DISCUSSION
The BID renewal process is governed by the California Streets and Highways Code, Sections 36500- 36551. In accordance with the process prescribed therein, on November 8, 2021 the City Council approved the 2022 BID Annual Work Plan and Budget (Attachment No. 2) and adopted a Resolution of Intention to conduct a public hearing on December 13, 2021 to consider continuation of the BID program and the levy of assessments on the Culver City Arts District for calendar year 2022. The BID Advisory Board proposes no increase in assessment rates or changes in boundaries for 2022.
The proposed 2022 Work Plan includes:
• Marketing and promotional activities.
• Maintenance and beautification.
• Advocacy and administration.
Annual assessments are collected by the City and disbursed to the CCAD, which manages the Work Plan in accordance with the Management Agreement between the City and the CCAD. Assessment funds collected may only be spent on programs/activities that benefit the BID.
If there is a majority protest of the assessment during the public hearing, which represents 50 percent (50%) or more of the assessment proposed to be levied, the City Council is required to adopt a motion stating a majority protest exists and no further proceedings to renew the BID shall occur for a period of one year.
Advisory Board
State law requires the City Council to appoint an advisory board to prepare and submit the Annual Work Program and Budget. The City Council may appoint the persons recommended by the CCAD or choose other individuals for appointment to the Board.
The CCAD recommends the following persons be appointed to the 2022 BID Advisory Board:
• Josetta Sbeglia / Business Owner
• Ryan Parker / Business Owner
• Janiece Russell / Business Operator
• Rosey Miller / Business Owner
• Noah Baylin / Property Owner
• George Montgomery / Property Owner Member 6 - Service/Other -
• Lee Chernotsky / Charitable Organization
• Danaan Whitney / Business Operator
• Giorgia Sinatra / Business Operator
Management Agreement
A Management Agreement between the City and the CCAD defines and denotes the responsibilities and duties of the City and the CCAD regarding implementation of the BID work program. The CCAD is a nonprofit mutual benefit corporation that administers the annual work program developed by the BID Advisory Board and approved by Council. The current Management Agreement expires on December 31, 2021. Staff recommends the City Council approve an extension to the existing Agreement through December 31, 2022.
FISCAL ANALYSIS
There is no fiscal impact to the City by approving an annual renewal of the BID. Expenses relative to the collection and distribution of BID assessments, and staff time spent preparing and presenting reports are offset by the City’s two percent (2%) administrative fee included in the 2022 Work Plan and budget.
ATTACHMENTS
1. Proposed Resolution
2. 2022 Culver City Arts District Work Plan
MOTION
That the City Council:
1. (In the event a majority protest is received) Adopt a motion recognizing that protests have been received from the owners of businesses in the proposed district which represent 50 percent (50%) or more of the assessment proposed to be levied, and no further proceedings to continue the Culver City Arts District Business Improvement District shall be taken for a period of one year from the date of this meeting; OR
2. (Absent a majority protest) Adopt the proposed resolution confirming the Business Improvement District Advisory Board’s Annual Report and the levy of the Culver City Arts District Business Improvement District Assessment for Calendar Year 2022; AND
3. Appoint the 2022 Advisory Board as recommended by the Culver City Arts District Business Improvement District; AND
4. Approve an extension of the existing Management Agreement through December 31, 2022.